The Future Enterprise: digitalization, dematerialization, sustainability, global workforce

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Sponsors and Partners

Michael Björn,
Head of Research Agenda at Ericsson Consumer & IndustryLab

Michael Björn is Head of Research Agenda at Ericsson Consumer & IndustryLab, and Research Fellow ICT Market Foresight at Ericsson Research. In his role he is studying the process of assimilation of ICT among consumers and in enterprises. He has been driving the annual 10 Hot Consumer Trends report, now in its tenth year, since its inception. Between 2000 and 2002, Michael Björn was responsible for mobile internet applications at Ericsson in Japan. He joined Ericsson in 1997 as an analyst, after having completed his PhD in data modeling at the University of Tsukuba in Japan. Michael is also adjunct professor at the Lund University School of Economics and Management, a music journalist and a novelist with two published works of fiction.

Michael Björn is Head of Research Agenda at Ericsson Consumer & IndustryLab, and Research Fellow ICT Market Foresight at Ericsson Research.

In his role he is studying the process of assimilation of ICT among consumers and in enterprises. He has been driving the annual 10 Hot Consumer Trends report, now in its tenth year, since its inception.

Between 2000 and 2002, Michael Björn was responsible for mobile internet applications at Ericsson in Japan. He joined Ericsson in 1997 as an analyst, after having completed his PhD in data modeling at the University of Tsukuba in Japan. Michael is also adjunct professor at the Lund University School of Economics and Management, a music journalist and a novelist with two published works of fiction.

Keynote Speakers
Panel Discussion

Event Details

You may already know about the Internet of Things, AR, VR and haptics, but what's next? To shed some light, Michael Björn at Ericsson Consumer & IndustryLab will talk about 10 Hot Consumer Trends worth keeping an eye on – and lending an ear to.

Ericsson Consumer & IndustryLab delivers world-class research and insights for innovation and sustainable business development, exploring the future of connectivity for consumers, industries and sustainable society by using scientific methods to provide unique insights on markets and consumer trends.

The Ericsson 10 Hot Consumer Trends 2030 outlines ten roles that consumers expect connected intelligent machines to take in everyday life during the coming decade. At Ericsson Research, the vision is that advances in AI and cellular communications will enable connected intelligent machines to securely communicate across the networks of tomorrow.

What are the opportunities and challenges going forward? What happens when employees can work remotely using all their senses digitally – vision, sound, touch, taste, smell, and more? What are the implications if and when the full-sense digital enterprise – enabled by 5G and technologies like Artificial Intelligence (AI), Virtual Reality (VR), Augmented Reality (AR) – becomes a reality?

Agenda

March 12, 2021

4

^00PM

Opening Remarks

4

^05PM

4

^35PM

Keynote Speakers

4

^35PM

5

^30PM

Panel Discussion

5

^30PM

5

^35PM

Closing Remarks

Other Speakers

Fredrik Boye

CEO of Swedish Chamber at Commerce Taipei

Peter Hsieh

Sales Director of Bosch Sensortec, Greater China

Giuseppe Izzo

Vice Chairman at European Chamber of Commerce Taiwan

Terence Liao

General Manager at Dell Technologies Taiwan

Chafic Nassif

President Ericsson Taiwan at Ericsson

Leo Seewald

President at American Chamber of Commerce Taiwan

Nik Van Den Wijngaert

Director of imec Solutions

Michael Björn is Head of Research Agenda at Ericsson Consumer & IndustryLab, and Research Fellow ICT Market Foresight at Ericsson Research.

In his role he is studying the process of assimilation of ICT among consumers and in enterprises. He has been driving the annual 10 Hot Consumer Trends report, now in its tenth year, since its inception.

Between 2000 and 2002, Michael Björn was responsible for mobile internet applications at Ericsson in Japan. He joined Ericsson in 1997 as an analyst, after having completed his PhD in data modeling at the University of Tsukuba in Japan. Michael is also adjunct professor at the Lund University School of Economics and Management, a music journalist and a novelist with two published works of fiction.

Keynote Speakers
Panel Discussion

Michael Björn

Sponsors and Partners

Michael Björn,
Head of Research Agenda at Ericsson Consumer & IndustryLab

Event Details